ENTREPRENEUR | AUTHOR | CONSULTANT | PODCASTER
ENTREPRENEUR | AUTHOR | CONSULTANT | PODCASTER
Pallavi Naidu is a distinguished voice in the alco-beverage sector, celebrated for her role as the founder of Alcobuzz, one of the first platforms exclusively dedicated to this burgeoning industry.
Alcobuzz has emerged as Asia’s premier destination for insights on spirits, cocktails, wines and bars. She is the author of ‘Whisky Workbook’, India’s first and only comprehensive guide to whiskies. She also hosts and produces the podcast ‘BuzzTalk’, that’s on Spotify, Apple Music, Google Podcasts, Amazon Music and others. She began her journey writing about spirits in 2014, a time when women’s perspectives in this field were notably scarce and she desperately wanted to lend a women’s voice to the narrative on how alcohol is appreciated and consumed.
Having lived in Singapore for a decade and worked in advertising and consulting roles across key MEA countries, including Dubai, South Korea, Thailand, Malaysia, and Vietnam, Pallavi’s extensive experience has profoundly enriched her understanding and appreciation of the Asian beverage industry. It was through these journeys that her spirited curiosity flourished, ultimately inspiring her to embark on her entrepreneurial journey with Alcobuzz.
Today, she consults with leading alco- beverage brands on regional and global launches, expansion strategies, marketing initiatives, and overall growth.
Academically, Pallavi holds an MBA from SPJ in Singapore and has studied Organisational Leadership at Harvard Business School.
For brand consultation, new project launches, expansion plans and strategic advisory in the alco-beverage industry, please write to us at
A deep-dive podcast that features interviews and discussions with prominent people from that are shaping the alco-bev industry
Apple Podcast | Spotify | Amazon Music | Google Podcast
& more
Whisky Workbook is India's first and only comprehensive guidebook on whiskies that serves as a single point resource for connoisseurs and beginners, covering all aspects of whisky production, consumption, and appreciation.
In addition to the technical aspects, the book explores the art of whisky tasting and appreciation. It offers practical advice on how to taste whisky like a professional, including tips on nosing, tasting, and evaluating whiskies of different styles and origins. Apart from a detailed listing of the best whiskies to drink in India, this book contains information on whisky basics like terminologies and distilling process, along with nuanced observations on the burgeoning whisky culture and lifestyle in India.
This book is a useful guide to anyone who is interested in expanding their knowledge about whiskey category, particularly with an Indian lens.
The alcobuzz website and instagram @alcobuzz are the anchors for all the content produced
The backend engine that handles production of videos, podcast, posts, reels and other relevant content
An independent award IP that awards the best brands across various categories. Since 2021
A responsible drinking initiative to educate consumers, in partnership with Traffic Police and Brand CSRs
A series of chef’s table experiences that bring out the nuances of food & spirit pairing, cocktail dinners and community gatherings, at select restaurants
A unique pub crawl experience that brings together the trifecta of Outlets +Brands + Consumers, resulting in a memorable evening of fun, games and drinks.
A community initiative of women in the bar industry that are making significant impact
For business queries, please write to buzz@alcobuzz.com
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